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  • Alumni

McMurry Shareholders Business Club attends APRO Meeting


Twenty McMurry students from the Shareholders Business Club attended the meeting of the Abilene Public Relations Organization, on Thursday, September 19, 2013, at Hendrick Medical Center. Speakers at the event were the Sports Information Officers from the three Abilene universities.

Each SIO showed a short video and participated in a panel discussion on their respective NCAA divisions. Dave Beyer is the Sports Information Officer for McMurry. Questions posed to the panel members included topics such as the issues presented by “re-branding,” the role of alumni in athletic programs, and the use of marketing in recruiting.

APRO invites Business students from the three universities, so that the students can network with local professionals and ask them questions about their careers.

The McMurry student contingent was the largest of the three local universities. Elizabeth “Muffy” Watson, faculty sponsor for the Shareholders Club, stated, “I am so proud of our students for taking advantage of this opportunity to network and learn from our Abilene business community. The Shareholders Business Club encourages each other, to see how professionals are applying what they learned in the classroom, to their profession.”

Daniel Manson, assistant vice president for marketing and communications at McMurry, also attended the meeting.