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  • Alumni

McMurry University names Dr. K.O. Long as 2012 Distinguished Alumnus


ABILENE, Texas – McMurry University has named Dr. K.O. Long, Associate Professor of Business Administration and Dean of the School of Business, as a Distinguished Alumnus for 2012. He will be honored at 9 p.m. Friday, Oct. 26 at the McMurry Honors: Alumni Awards and Coronation ceremonies in Radford Auditorium, as part of McMurry’s Homecoming festivities.

Since graduating from McMurry in 1970, with a Bachelor of Arts in history and English, (cum laude), K. O. Long, Jr. has had an exceptional career, excelling in four diverse areas of professional activity: the practice of law, business ownership, college-level teaching, and college-level administration.

A native of Abilene, K. O. graduated from Cooper High School and entered McMurry College in 1966. During his four years as a student at McMurry, Dr. Long was the recipient of the Harry Soladay award as a graduating senior, President of the Student Association Government, President of Kiva Social Club, delegate to the Model United Nations, a member of Alpha Chi, selected to Who’s Who, and Co-Editor of the War Whoop.

He earned a Doctor of Jurisprudence degree from the University Of Texas School Of Law in Austin in 1973, and was admitted to the State Bar of Texas that year. He was an associate with the law firm of Hutchison, Price and Greenberg in Dallas. Following a return to Abilene in the mid-1970s, he became a partner in the law firm of Brooks, Jones, Gordon and Long. He subsequently maintained a law practice as a sole practitioner until 1982, and he remains a member of the State Bar of Texas. He began teaching adjunct Business courses at McMurry in 1979, after previously teaching at Cisco Junior College in Abilene.

Dr. Long owned and operated a very successful men’s retail clothing store in Abilene – Jeffory’s Village Peddler, from 1978-2000. In addition to being owner and manager, he was involved in marketing, finances, inventory management and daily operations. The creative outdoor print ads he developed were recognized with both local and regional advertising awards.

Dr. Long has been an Associate Professor of Business Administration since 2003. Before becoming a full-time faculty member, he was an adjunct for twenty-three years. He has taught a broad range of courses including Business Law, Real Estate Law, Commercial law, and Legal Issues in Sports. He has also participated in McMurry’s travel abroad programs in London.

As Dean of the School of Business at McMurry since 2005, Dr. Long has been highly successful in dealing with the challenges college-level administrators face: budget constraints, program needs, curriculum development, faculty recruitment and retention, and students’ concerns and issues.

Under his leadership, the School of Business has worked with the Department of History and the School of Social Sciences and Religion to offer a new concentration for the Bachelor of Business Administration degree which focuses on Heritage and Cultural Tourism; instituted the Business Excellence Award, selected by faculty to recognize an outstanding graduate of the School of Business, initiated the Business Student Advocates, selected by the faculty as a group to represent the School of Business on campus, in the community, and in student recruiting activities; instituted an advisory board for the School of Business, made up of McMurry alumni and business leaders; and facilitated the organization of the Student Managed Investment Fund, to provide portfolio management opportunities for Business students.

Dr. Long has played an active role in community life and participated in community service. His activities have included serving as a United Way Loaned Executive, a member of the Editorial Advisory Board of the Abilene Reporter-News, and on the boards of Hendrick Medical Center Foundation (Chair, 2000-2002), Center for Contemporary Arts, Friends of the Abilene Public Library, West Texas Rehabilitation Center, and Abilene Cultural Affairs Council. He also is a Sunday School Teacher at St. Paul United Methodist Church.

His wife Marilyn is a 1970 graduate of McMurry, who retired following a 34-year career as an elementary school teacher. They have two married children, Tracy Arnold (husband Eric) of Nashville, Tennessee, and Scott Long (wife Meredith) of Dallas, Texas, and grandchildren Griffin Arnold, Reese Arnold, and Bennett Long.